Knowledge base: Inspirations
7 secrets of success in the digital packaging era
Listen to a few hints given by Mike Ferrari, a world expert in the packaging business. See what conclusions you arrive at after over thirty years of work for a global FMCG giant – Procter & Gamble.
Great designs do not always automatically translate into eye-catching labels. The end result is created by the entire process of printing the bottle self-adhesive labels, whether it’s specialty printing or bottle shape challenges.
Do you also find yourself doing the shopping in a hurry and reaching for products on shelves out of habit? The sheer amount of confusingly similar labels makes it very difficult to capture your attention.
We asked the founders of AYA Raw Nature – Eliza and Monika talk about the beginnings of our story.