Knowledge base: Inspirations
Custom Oreo package – Limited holiday edition.
Oreo has decided to do something for those who love it, love coloring and are looking for an original Christmas gift.
In collaboration with artists Jeremyville and Timothy Goodman, a holiday promotion was prepared which let you create your own package with a funny, comic-like design and color it digitally or at home. It was even possible to add special Christmas compliments, an image and a few words from yourself to the picture of cute, ice-skating penguins.
It made looking for a Christmas present easier (and tastier). Such a custom Oreo package could be sent to anyone from the Christmas list for only 10 dollars a pack. You could have also given yourself a present and spend a relaxing evening on coloring and crunching.
Orders could be made at shop.oreo.com. The amount was limited so the enthusiasts of coloring (and sweets) had to hurry.
250,000 personalised labels, 40 designs, the project went to print within 5 days from receiving the artwork, reliving legendary British sporting moments across the last 60 years
2,000 unique shrink sleeve labels on Heineken bottles at the Interpack fair is the result of the work and commitment of packaging designer Silas Amos and graphic artist Emily Forgot.
In 2017, we are celebrating a decade since the establishment by the Polish Chamber of Packaging of 15th September as the “Packaging Day”.